Sony Alpha A700 12.24MP Digital SLR Camera (Body Only)
- 12.24-megapixel Exmor CMOS sensor captures enough detail for poster-size prints
- Body only; lenses sold separately
- In-camera image stabilization and anti-dust vibration systems; Eye-Start Autofocus system
- 3-inch LCD display; 11-point autofocus system; 40-segment multi-pattern honeycomb metering
- Powered by lithium-ion battery; stores images on CF I/II and Memory Stick Duo/Pro Duo cards
Sony Alpha A700 12.24MP Digital SLR Camera (Body Only)
List Price: $ 1,599.95
Price: $ 1,599.95
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Sony’s First True Professional Grade Digital SLR,
Late last month I had the good fortune to try the Sony Alpha 700 camera at Sony’s Photo Plus East booth. I found the camera easy to use, with the controls well-laid out from an ergonomic perspective. I was surprised that I could activate autofocusing via my eye movement. I was also quite impressed with the camera’s built-in image stabilizer. And yet, what impressed me most was how well the camera performed with two Zeiss lenses I borrowed; a zoom lens and the Zeiss 85mm f1.4 Planar (Both lenses, along with the 135mm Sonnar, are built in Japan by Sony using not only Zeiss designs, but also stringent Zeiss quality control. As an aside, I heard incorrectly from a Sony representative that Zeiss doesn’t build its own lenses, but allows others to manufacture them under the Zeiss name. This is an incorrect statement since Zeiss builds several lenses for its ZM rangefinder camera system and the Hasselblad V series medium format cameras at its Oberkochen, Germany factory.). Both lenses produced crisp, high contrast images of the kind I’ve come to expect from Zeiss lenses, having used both discontinued Contax/Yashica SLR Zeiss lenses and Zeiss Ikon ZM rangefinder Zeiss lenses recently.
The Sony Alpha 700 is a true professional grade digital SLR, built to similar exacting standards as those from its key competitors; Canon and Nikon. While the camera reminds me most of an updgraded version of late, lamented Minolta Maxxum flagship professional digital SLR cameras, there are ample new features built within the camera that demonstrate Sony’s commitment to technical innovation, beginning with the built-in image stabilizer. Therefore, this new digital SLR will appeal to those who are either advanced amateur or professional photographers, especially those who are familiar with the Minolta Maxxum system (However, I predict that Sony’s new innovations, including its autofocusing Zeiss lenses, will draw some interest from photographers who might otherwise consider only Canon or Nikon digital SLRs.). Believe the hype about this camera which you may have read in Popular Photography, American Photo or Shutterbug. It is hype that is indeed well-earned.
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|A700 Fun, Easy, Great Features,
NOTES: I still Own this camera in Dec 2010. There are a lot of new cameras with exciting new features. But in my opion this is the LAST GREAT APS format still image DSLRs. And looking at Sony’s unfornunate need to copy Nikon with things like cluttering the Shutter Button with a power switch on all new models the A700, A900 (which I have used) and A850 may be the last cameras that fit the hand and quick clean shooting experience. Since I wrote this review Sony did a major Firmware upgrade that improved image quality related to high ISO noise and allows users to show RAW with no noise reduction. On top of that Lightroom 3 fixes the problems Adobe had dealing with Sony RAW files. Both of these upgrades were for me were like getting a new camera. There are moments video would be nice, I would like the improvements in focusing Sony and others have created in the past 3 years. But I have to say.. there are cars with features and classic cars people love to drive.. The A700 is a camera that makes photography a joy and all the new features seem to only clutter that experience so someday I will add a new camera to my gear. I will never “upgrade the A700” I think it as a moment of magic for still photography before Video and more technology transformed the experience forever. There is a reason USED and NEW UNSOLD STOCK have held their price so well. If you own Sony / Minolta lenses this is a great camera to own even though it is one of the last cameras without Live View on LCD etc. If you want a photograpy tool that doesn’t get in the way of your art with features.. think about this camera. It will be a classic.
Original Review Soon after Buying A700 in 2007 —————–
For years I shot Canon SLRs and for a while I moved to Nikon and Canon smaller digicams. When I jumped back to the SLR format in digital I ended up with the Konica-Minolta 5D over the Canon and Nikon cameras in my budget because of great image quality and in camera stabilization which works very well.
I recently upgraded my KM 5D to an A700. WOW!! This is by far the easiest camera I have ever used. Head and shoulders above traditional menus and tiny LCD Icons. The rear LCD shows you all the important settings at one time in a large easy to read format, sometimes with colors to alert you to what might be an unusual setting.
When you need to change anything from Shutter Speed to White Balance you do it right on the settings screen either by pressing one of the several dedicate buttons or using the easy thumb joystick. For shooting I almost never have to go into a menu except to format the memory card.
Auto Focus and Shutter:
It is fast and quiet. The AF has been tested faster than the new Canon in most lighting situations, though lenses on both systems will affect speed.
Both Sony and Now Sigma are coming out with quite focusing lenses that have built in motors so, Sony users will have lots new lens choices.
KEY FEATURES I LIKE:
Stabilization:
The in body stabilization works well With my 18-250 I have pulled off some shots even at 1/10s while at 250mm That is over 5 stops of stabilization, Sony only claims 3.5 stops. This stabilization works on all Sony And Minolta format auto-focus lenses. Some systems like Canon do not offer stabilized lenses in key formats like primes(non zooms) that are used for close-up macro shots or portrait work. It also adds cost and weight to each lens, with this system if you can find a bargain on a lower cost lens or a used lens it is still stabalized.
Example: Minolta made a 70-210 f4 lens often called a “beercan” that is legend in sharpness and image quality. It is often seen used here and on auction sites for $125-$175. It like all Sony compatible lenses becomes stabilized and would be like getting a $600 plus lens for $150.
ISO:
The Sony A700 offers ISO 100-3200 and up to 6400 as “extended ISO” but all ISO ranges are available at all times, no menu settings will enable or disable them like on the Canon 40D. It offers the ISO in 1/3 stop increments, but using the the front control wheel lets you jump a full stop at a time.
Dynamic Range Optimizer (DRO):
Sony has several levels of DRO that do what used to take shooting in RAW format and working in tools like Photoshop. It automatically recovers overly bright areas and areas hidden in the shadows so your pictures look more like what your eye can see. Unlike some other cameras that just apply shadow recovery settings to the whole image, Sony has DRO levels that analyze and adjust the image by area to make the effect more natural and keep noise down.
Wireless Flash:
The built in flash is also a wireless trigger for the Sony Flashes and others including the old KM 5600hs and 3600HS, and some Sigma and Metz models. On some systems this is a $150 to $200 add on…
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